The case in a nutshell
While Poolder offers clients a reliable way of investing in the world of digital currency, Crypto and DeFi can be associated with instability, which can lead to a lack of trust with potential clients. Here’s how we solved this;
- We implemented strategic solutions to clearly communicate their value proposition
- We emphasised Poolder's commitment to risk management and client safety.
- The new design resulted in a visually appealing, trustworthy and user-friendly platform.
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The client
Poolder enables clients to participate in regulated investment opportunities with sound strategies, controlled risks and exciting revenues.
The challenge
While Poolder offers clients a reliable way of investing in the world of digital currency, Crypto and DeFi can be associated with instability, which can lead to a lack of trust with potential clients. We aimed to revamp Poolder’s marketing website to clearly state its value proposition and communicate that they are a trustworthy and transparent platform.